FAQs

What is black CATastrophy?

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black CATastrophy is the special division for indie authors at Alexis Chateau PR. Alexis Chateau PR is a public relations firm, based in Atlanta, that works with clients who usually fall outside the radar of bigger agencies.

We’ve been championing the underdogs since 2006.

Why not just work with Alexis Chateau PR?

To work with black CATastrophy is to work with Alexis Chateau PR. black CATastrophy is not a separate company; just a separate division, with resources pooled together to suit the needs and budgets of independent authors.

Clients who work directly with Alexis Chateau PR pay the company’s higher, corporate rates.

Will you publish my book?

No. Unfortunately, we do not publish books, but we can:

  1. connect you with resources to self-publish your book,
  2. or help you build a large enough buzz online to attract the interest of literary agents and publishing houses.

We also edit books, design professional and unique book covers, create branded websites and social media pages for the books and/or the author, and help authors spread the word about their masterpiece.

You can find all our services under the Services tab on our website.

Can I promote my book on your website?

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Absolutely! In fact, we have many different advertising options for indie authors. Some of our advertising options are free, while others cost no more than $50.

You do not need to be an on-going client to advertise on our website. However, clients who work with us on a regular basis can access virtually all our advertising options at no additional cost, as long as we have available openings.

To see the many options available, visit our Submit tab and select the option that works for you. Any unauthorized promotional links dropped in the comments section will be deleted.

Why don’t you review books written in present tense?

Book reviews at black CATastrophy is a paid service. However, the payment is for the work that goes into reading, analyzing, and publishing promotional content for your book. It does not guarantee a positive review.

While we prioritize honesty, we did not build this website to tear down authors. As a result, we only accept the kind of books preferred by our small team of reviewers. This helps to ensure you do get a positive review.

At present, no one on the team enjoys reading books in present tense. Should this change in the future, we will update our submission guidelines for book reviews.

Since you don’t review books written in present tense, will you still promote my book or accept me as a client?

Absolutely! We work with authors regardless of the tense they write their books in, and have promoted several books written in present tense on our website. We have even published reviews written by other reviewers, of books written in present-tense. We just don’t review their books ourselves, for the reasons mentioned above.

Are there any kind of novelists or writers you don’t work with? Or any types of books or blogs you would not promote?

We don’t accept projects that violate our code of ethics, which is publicly shared here. Projects that would violate our code of ethics are those which are racist, xenophobic, homophobic, and which support misogyny or misandry.

We also do not accept religious or political projects of any kind.

Do You Only Work with Indie Authors who are Novelists?

No. We specialize in working with novelists, but also love working with independent bloggers and their websites. Additionally, we’re open to working with non-fiction writers, screenwriters, playwrights, and poets.

What should my budget look like to become a signed client of black CATastrophy?

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Our team includes three publicists and writers, an editor, a graphic designer, and a financial planner for your budgeting woes.

Rates for authors who wait until after August 13th range from $30 to $80. The smaller and lesser known the author, the less they will pay. Authors who sign retainers with us will receive discounts ranging from 5  to 12 per cent for the duration of their contract.

Authors typically purchase 10 hours per month. Thus, budgets can be as low as $220 per month or as high as $800. Keep in mind that the impact of our PR efforts will depend on the time we spend on your projects, which in turn, will depend on your budget.

Clients who work with us on a regular basis can access virtually all our advertising options at no additional cost.

What is the process for signing with black CATastrophy?

After our initial discussion, where you tell us what you need and what your budget is, we send a proposal via email for price, work to be completed, and contract terms. If you accept the terms, we will then follow up with a formal contract.

There is a non-refundable $20 processing fee for the contract. Once we have received payment, we will send the contract within 24 to 72 hours.

Sign the contract digitally or manually, and return a copy to the firm via email. The final step is the submission of payment for our services.

Why is there a processing fee for contracts?

We pay to have our contracts written to include your personal information, then edited, and reviewed. In the past, we absorbed this cost, as clients signed, paid, and typically began working with us immediately.

Recently, we’ve been getting a lot of requests for contracts, then writers hold on to them and never sign. The non-refundable $20 is an indication that you are serious about working with our team, and ready to invest in your book.

How do I pay for your services?

All services at the firm are prepaid. Payments are made by direct deposit, check, or via PayPal at alexischateaullc@gmail.com. We do not accept cards at this time, but may do so, at a later date.

What if I have an emergency and need work done ahead of payment?

In the event that an emergency requires us to complete work for you ahead of payment, you must submit a written request. An extra 20% charge will then be added to the total amount due for work completed.

Do I really need to give you all my passwords?

Our social media and blogging work has a much greater impact when we can access accounts via login and password. We can better analyze those accounts, track performance, and fine-tine our posts accordingly.

However, we can work around this, as long as clients accept and understand that without access, we will have less impact on their brand’s performance online.

Both options cost the same.

Is black CATastrophy really managed by a cat?

Looking very important at the desk while @alexischateau_ takes her nap.

A post shared by Alexis Chateau PR (@alexischateaullc) on

Yes! His name is Shadow, and he is the resident PR puss at Alexis Chateau PR. He also handles the goodwill strategies at the firm. You can find him on Twitter and Instagram.

Shadow’s work activities are overseen by the Founder & Managing Director of the firm, Alexis Chateau. She is also his primary caretaker.

Do you still have questions for us? Then message Shadow via the contact form below. 

Black Catastrophy

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